Lowrance has remained a leader in Marine electronics since the invention of the first civilian sonar device, the Little Green Box, in 1957. Lowrance has always been innovative and dedicated to helping fishermen catch more fish.

    Since developing its first high-definition system (HDS) multi-function display in 2008, Lowrance has introduced many new products, Examples include Structurescan ® underwater Imaging systems with SideScan and Downscan Imaging™, wideband sonar, Trackback™ systems with playback of real-time sonar recordings, and low power, high-definition broadband navigation in any environment 4G radar, StructureMap, which develops its own map data, and a range of fresh and seawater mapping products have redefined the standard for shipboard electronics. The Lowrance Marine electronics are a pioneer in recreational fishing technology with a variety of features that are popular with fishermen around the world and are easy to use.

    Our products have won several industry awards for innovation, but Lowrance's focus is on designing the most powerful products for fishermen. Our goal is to help you quickly determine underwater topography and fish habitat. Whether fishing in inland waters or coastal areas, you want to locate rich waters as quickly as possible. With the same passion, Lowrance always provides you with the most advanced electronic products. After you purchase the product, we will continue to provide upgrade and improvement services. The free software update will bring you even more features - let true innovation serve your time on the water. We provide the best Marine electronic equipment products and customer satisfaction service. Lowrance products come with a limited warranty of one or two years (depending on the product), plus an additional three years of support under Lowrance's 5-year Advantage Plan, which allows customers to upgrade to the latest model at a favorable price if the product breaks down or requires repair.

    The Lowrance brand is owned by Navico. Navico, a privately held international company, is currently the largest Marine electronics company in the world, holding internationally renowned Marine equipment brands: Lowrance, Simrad Yachting and B&G.

With 50 years of manufacturing experience, Lowrance delivers superior performance at an affordable price